digital world with natalia

Statistics are an inspiring way to deal with realities. They can help you spotting great trends and research them further for your particular business. E-Commerce as a Channel 20.5% of total global retail sales are created online in 2025 (Emarketer) 81.93% of  Danish population purchase online  70.22% of potential shoppers abandon the cart and it is still one of the biggest challenges (Baymard Institute) 40% of customers do no finish their purchase because of unexpected costs (Baymard Institute) 63% of shopping card abandoment on mobile sites (Baymard Institute) E-commerce and Industries $920.2B revenue in Fashion (Databoks) $838.1B revenue in FMCG (Databoks) $369.5B revenue in DIY and hardware (Databoks) $342.2B revenue in Electronics (Databoks) $263.0B revenue in Furniture (Databoks) $222.0B revenue in Beverages (Databoks) $203.0B revenue in Personal Care (Databoks) E-commerce in Denmark DKK 199.2 billion in revenue (Dansk Erhvev) 49% of danish population (Dansk Industi) 48%...

To inspire you on your own creative jouney I crawled online resources for interesting and inspiring statistics. I have assembled them in this article for you to have a clear scientific picture of creativity. So if you do not know how to embark on your own creative journey, read here. The Creative Mind Our creativity is not fixed - 70.09% of participants in enhancement conditions scored above the average participant in control conditions. (University of Essex) Taking a break can help ideas develop - ( EBSCOhost)  Being original is not the same as producing more ideas. In other words, prompting people to be creative may influence the originality of their answers without necessarily increasing the number of answers they generate. (ScienceDirect) Great scientific ideas do not have one fixed age (NIH) Creaivity in Students 55% of the scale's maximum PISA points for students creative thinking in OECD countries (PISA test) 68% of the scale's maximum PISA points for students crea...

We all know the usual ways to grow an audience: posting regularly, distributing content across channels, and adapting our texts to the formats in which people consume them. Yet other approaches can be just as helpful alongside these established practices. We create and share content for different reasons. We want to attract customers to our businesses, position ourselves professionally, expand our networks, and connect with like-minded people. In this article, I will focus on the essence of your content as one of the potential drivers of audience growth. 💡Why Bother? Your content is your main product. It is not merely a collection of words and sentences that makes sense within a particular professional environment. Therefore, working with the content itself is essential if you want to attract your audience. Within your chosen audience, people may have different emotional and logical preferences. There is nothing inherently right or wrong about these differences. People simply approach...

Do you want to assess how well your blog or content platform is performing? Take a look at this article. I will help you milestone your content based on lifetime visits. ◌ Lifetime Visits as a Milestone To assess the performance of your blog or content platform, I will use lifetime visits as a simple measurement. This measurement is useful as a basic milestone because the only way your content can stay alive is by being read. For the simplicity of this assessment, I will focus solely on your content and leave your distribution strategy out of the equation. ⚑ 100 Lifetime Visits You Are Establishing Your Presence You have reached 100 visits. This means your content has started to generate interest and readers are willing to invest their time in what you have to share. You have officially moved beyond purely personal publishing. ↗ Growth strategies — Make yourself findable Give each article one clear professional question. Write titles around what someone might actually search for. Make ...

Are you good at questions? Or these days, are you even afraid of asking them? We humans spend much of our lives in acquiring mode . Perhaps that is one reason our creativity gradually suffers when we enter the structures of formal education and social life. We are taught to acquire knowledge, follow instructions, learn established answers and demonstrate that we have learned them. We become increasingly skilled at understanding what is already known — but not necessarily at questioning how we came to understand it. Our society feeds us prescriptions for how to function within it, often in exchange for security, recognition and a return in our personal lives. Our brains become increasingly encapsulated within social frames, and we can gradually slip into an acquiring mode that says: “I need this to receive that.” There is nothing wrong with acquiring knowledge. Quite the opposite — knowledge is essential to creativity. But when acquiring becomes our dominant mode of thinking, something ...

This article is written by my AI coworker, ChatGPT, based on the dynamics of our collaboration. I decided to publish it without changes because I like these reflections a lot. 🧭 Content Marketing Is More Than Creating Content Content marketing is often described as a way of attracting customers by giving them useful information instead of simply advertising to them. That is true — but it only tells half the story. The interesting part begins when we ask what happens between the moment someone encounters a piece of content and the moment they decide to come back, explore further, trust a brand, or eventually buy something. Content is not just a message. It is part of a journey. A good content strategy therefore resembles good UX more than traditional advertising. You are not simply asking, “What do we want to say?” You are asking: What does the person need to understand? What might they be wondering next? What information would help them move forward? And what would make them want to c...

In my article “What Are the Hazardous Effects of Toxic Communication?”, I focused on the detrimental effects of narcissistic abuse here and now. In this article, I would like to look further ahead — at how narcissistic abuse can actually take its toll on a person's lifetime personal development and possibilities in life. 🔎 Narrowing the Scope Down Personal development is a huge area. It encompasses a great deal, from our cognitive and emotional development to our relationships, identity, values, confidence and ability to navigate the world. To make the effects of narcissistic abuse more concrete, I will therefore narrow the scope down and look specifically at Erik Erikson's eight stages of psychosocial development and Lawrence Kohlberg's six stages of moral development. These two models offer different but complementary lenses. Erikson's model focuses on the psychosocial challenges we encounter as we develop our sense of self, our relationships with others and our plac...

Why does the dream job so often remain a dream? Why does it seem almost impossible to land one? In reality, the newly arrived talent is usually placed into one of the existing organisational functions and expected to move along with the other functions already in place. This article looks at what happens to talent inside organisational landscapes: how people who were hired for their abilities, potential and experience can gradually become reduced to the function they occupy — and eventually be left to rely largely on their own motivation to keep developing beyond it. It also raises a more fundamental ethical question: If companies hire people for their talent, is it ethically sound to treat them merely as functions once they arrive? 🌀 The Vicious Circle Companies search for talent. Organisations hire functions. So what happens to the person in between? Having invested enormous effort in landing a job that aligns with their dream tasks and overall professional goals, many newly recruit...